Wednesday, September 16, 2009

Illogical and scandalous promotion method for website

A website that sells cars is trying to lure more customers by enticing them with an event where topless girls wash cars. The catch is that the customers must introduce 5 more friends so that they are eligible for a lucky draw, with this event as the prize.

The founder defends his idea by saying that girls are always associated with cars. I don't dispute that though I really can't fathom the origin or logic behind it. He goes on to say something provocative towards my sensibilities, that sex sells and advertising methods are meant to attract attention.

If something is insensible for people's minds and value systems, but is still popular with them, then it has to be advocated, or so he seems to imply by this. The girls may be gaining attention but it is based on their chest areas. That is attention which wouldn't be missed, should it not be gained. Moreover, the attention would be on the girls and not on the cars. Would the latter still be sold without the girls, or do the customers think that both will be sold to them? Haha.

The uploaded pictures of the event on the website will be censored so as not to offend sensibilities, but aren't the organizing and the holding of the event already offensive? To think that his wife supports his idea and says that it is something she will enjoy as well. It seems that her values are as warped as her husband's.

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